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Case Studies

Real results from real retail businesses

Here's what happens when you stop running disconnected systems and start running unified retail infrastructure.

Bridge City Coffee

Migration from Square POS and Squarespace Website to unified Shopify Retail and Ecommerce

Commerce Architecture · Systems Integration · Omnichannel

38% Revenue YoY
20hrs Saved weekly
$180K Text revenue added
Challenge

Bridge City operated 3 locations using Square Point of Sale and a separate Squarespace ecommerce platform. They needed to unify their inventory and accelerate growth with centralized inventory and text to purchase campaigns.

Solution

We designed and deployed a custom point of sales solution using Shopify and connected all their store inventory systems to their ecommerce platform. We also deployed text to purchase programs to accelerate sales and subscriptions on their ecommerce site.

Results

Revenue grew 38% YoY in the 12 months post-integration. Manual reconciliation was eliminated, saving 20+ hours per week. text revenue attributed to omnichannel flows grew from $0 to $180K in the first 6 months.

Somm Wine Bar

ERP + email automation rebuild for a fast-growing DTC home goods brand

Systems Integration · Retention & Growth

22% Conversion lift
3.2x Email revenue
20hrs Saved weekly
Challenge

Harlow had scaled to $4M ARR but was drowning in manual operations. Their team spent 20+ hours a week reconciling inventory between Shopify and their accounting system, and their email marketing had no behavioral triggers beyond basic abandoned cart.

Solution

We built a real-time Shopify-to-NetSuite sync covering orders, inventory, customers, and refunds. Simultaneously, we rebuilt their Klaviyo flows from scratch — 14 automated sequences covering every stage of the customer lifecycle, all informed by unified purchase data.

Results

Operational overhead dropped by 20 hours per week immediately after launch. Klaviyo-attributed revenue increased 3.2x in 90 days. Overall conversion rate improved 22% after rebuilding the checkout flow and post-purchase experience.

CHLKDUP

Omnichannel loyalty program connecting 8 locations and an online store

Omnichannel Strategy · Retention & Growth

2.1x Customer LTV
65% Loyalty enrollments
29% Repeat purchase rate
Challenge

Crestfield's loyalty program was store-only — online customers couldn't earn or redeem points, and in-store staff had no visibility into a customer's online history. Their best customers were falling through the cracks at every transition.

Solution

We rebuilt Crestfield's loyalty infrastructure using Yotpo Loyalty, integrated with Shopify POS across all 8 locations and their online store. Every customer transaction — online or in-store — now feeds into a single loyalty profile accessible at any register.

Results

Customer LTV increased 2.1x within 9 months. 65% of active customers enrolled in the unified program within 60 days. Repeat purchase rate grew from 18% to 29% year over year.

Client Results

In their own words

What clients say after we've worked together.

The NetSuite integration alone saved us 20 hours of manual data entry every week. The NeonBlend team really understood our business before they wrote a single line of code.
20 hrs/week saved
MA
Marcus Okonkwo COO, Harlow Home Goods
We'd tried two other agencies. NeonBlend was the first team that actually understood the complexity of omnichannel retail. They delivered on every promise, on time.
3-week delivery
AM
Amanda Torres Director of Operations, Crestfield Outdoor
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